Client: Sneaky Experience

Brief: Create an exhibition stand for a themed events company to represent them at an international events conference. They wanted the stand to reflect many of the themes that they have offered as themed party/events planners, and for it to be fun and eye catching to draw people towards it who would want to know more.

Process: The challenge in the design development of this was that I was asked to bring a large amount of different themes together in a small space. My solution to this was to create a magical garden which the people from Sneaky Experience who were manning the stall could inhabit, and invite people into. The theme of a garden was relevant to their outdoor events and garden parties. I hired props, and bought turf, plants and fake foliage. I styled the props in the space and a set dresser dressed the velvet drapes on the back walls. The stand recieved excellent feedback with many saying it was their favourite stall at Confex. I think this is because it stood out as an artful and hand made display amongst all of the slick, high tech stands.